S&W Manufacturing News
S&W Announces New Marketing Communications and Advertising Relationship
FOR IMMEDIATE RELEASE
October 2006
S&W Manufacturing Company, Inc. is pleased to announce that all marketing communications and advertising efforts
will be created and managed by R.J. Peters Design & Marketing, LLC of Elmhurst. To expedite our increasing marketing
demands, R.J. Peters Design & Marketing LLC has relocated to the 400 building in S&W Manufacturing's offices.
R.J. Peters Design & Marketing LLC is owned and operated by Bob Peters. Among their clients are S&W Manufacturing
Company Inc., Digitron Inc. of City of Industry, California, Brookwood Builders, IMI Technologies, King Cabinet Solutions and
many other companies in the manufacturing, real estate, and retail sectors as clients.
“Bob has been handling all of my publicity, graphic design and advertising needs for the past seven years. I am thrilled
to continue this strong working relationship with Bob and encourage others who need graphics and advertising services
to contact him,” said William J. Burr, president of S&W Manufacturing Company. An advertising campaign for S&W
Manufacturing he designed featured ads which ran in American Fastener Journal, Packaging World Magazine, and
Packaging Machinery Technology Magazine, and others. One of the ads in the series was tested and ranked as the
second-most read ad in the magazine, and also had the highest rate of planned response.
The design company's specialties include package design, corporate identity design, and production, in addition to graphic
design for advertising and direct mail. Working with manufacturers’ to market products to both B-to-B and retail/consumer
sectors is a specialty of the designer.
“We look forward to assisting any of S&W’s business colleagues in their marketing endeavors. Excellent communications
is a critical element in shaping a public perception of any company. The perfect image makes the difference in attracting
quality customers, employees, and gaining media attention.”
For more information about S&W Manufacturing Company Inc., please visit www.swmanufacturing.com.
For more information about R.J. Peters Design & Marketing, LLC call Bob Peters at 630-673-2907.
Sincerely,
William J. Burr
President/CEO
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